In an organization or company where a CEO is already in charge, the president is the second in command. In the business world, presidents usually hold the position of chief operating officer (COO). The chief operating officer, responsible for daily operations, has vice-presidents from different parts of the company who report to them. The director of operations generally has more work possibilities than an executive vice president.
However, the executive vice president generally has more power and responsibility than a chief operating officer. That's why an executive vice president is higher than a COO. Both chief operating officers and presidents are responsible for keeping a company moving forward by being innovative in its business strategies. The first focuses more on the operations of a company, including the design of new marketing techniques.
However, the latter has the task of solidifying the culture and values of the company in general. Both professionals work primarily in an office environment, together with other executives and board members. The president's job is to ensure that daily operations support long-term objectives. Presidents are responsible for implementing market plans, reducing costs and other aspects related to internal operations.
The president also has a fundamental duty to report on corporate activities to the board of directors. In some cases, the second highest-level executive in a company is called chief operating officer (COO) rather than president. The executive director (CEO) is the highest-ranking executive and the main decision maker in a company. The president is a high-level executive who is usually second in command, below the CEO.
The job requirements for a chief operating officer (COO) and a president are similar, as both positions often require extensive experience in the business world. Another way of understanding the job functions of an operations director and a president is that the operations director performs tasks within the company, while the president manages the employees who perform those tasks. A COO (or director of operations, who reports to the CEO) is the second highest-ranking person responsible for implementing and overseeing the operations, processes and strategies of the day to day to day to day to fulfill the company's overall mission and vision.